SEO (Search Engine Optimization) improves rankings in traditional search results like Google and Bing. AEO (Answer Engine Optimization) optimizes content for direct answers in AI assistants, voice search, and answer boxes. GEO (Generative Engine Optimization) improves how generative AI systems like ChatGPT, Perplexity, and Google AI Overviews retrieve, summarize, and cite your content.
The fastest way to better SEO.
Run a technical SEO audit in seconds. Validate schema, check Core Web Vitals, and score your AI search visibility.
33 tools · 100% free · No signup required
Most Popular Tools
The checks people run the most. Start here.
Technical SEO Audit
Run a fast technical SEO audit for one page plus a small internal sample to find crawl, indexing, performance, and site-health issues.
Meta Tag Checker
Analyze title, description, canonical, robots, and OG tags.
Open Graph Checker
Test OG and Twitter tags with social card previews.
XML Sitemap Validator
Validate sitemap format, URL entries, and namespace compliance.
SERP Simulator
Preview Google title and description snippets on desktop and mobile.
Canonical URL Checker
Compare canonical tags and final URLs to detect canonical conflicts.
How It Works
Three steps. No signup.
- Enter your URL
Paste a page URL into any tool. No account required.
- Read the results
The tool checks your page live and returns a scored report in seconds.
- Act on the findings
Each result flags the issue and tells you how to fix it. You can share the report with a unique link.
Tools by Category
31 tools across three workflows.
The Page Optimization Playbook
Six steps to get your pages ranking, answering, and cited.
- Audit your metadata
Check title tags, descriptions, Open Graph, and canonical URLs so search engines and social platforms show the right preview.
- Validate structured data
Generate and test JSON-LD markup to qualify for rich results and give AI systems clear entity signals.
- Fix technical issues
Trace redirects, inspect HTTP headers, and validate robots.txt and sitemaps to keep crawlers moving smoothly.
- Check Core Web Vitals
Review real-user LCP, INP, and CLS data to catch performance regressions before they hurt rankings.
- Test AI readiness
Score how well your pages are structured for LLM retrieval, answer extraction, and citation by generative search.
- Monitor and iterate
Re-run checks after every deploy. Track what improves and where regressions creep in over time.
Frequently Asked Questions
Common questions about SEO, AEO, GEO, and how PageChecks can help.
Start with clear heading hierarchy, entity-first copy, and concise question-and-answer sections on every key page. Add valid JSON-LD structured data for your most important entities. Use descriptive anchor text on internal links and ensure AI crawlers like GPTBot and ClaudeBot are not blocked in your robots.txt.
Title tags and meta descriptions have the biggest direct impact on click-through rates and rankings. After those, focus on crawlable internal links, descriptive H1-H3 headings, structured data that matches visible content, and a clean canonical URL strategy that prevents duplicate content issues.
An `llms.txt` file tells large language models how to interpret and reference your site. It works like `robots.txt` but for AI - you declare which pages contain authoritative content, how entities should be named, and what citation format to use. PageChecks can generate and validate your `llms.txt` to make sure AI systems represent your brand accurately.
Use the AI Readiness Checker to score how well your pages are structured for LLM retrieval and citation. It evaluates heading clarity, entity signals, answer-ready formatting, and whether your content can be extracted as a direct answer. The Citation Readiness Analyzer then shows how likely AI systems are to cite your pages over competitors.
Core Web Vitals are three metrics - LCP, INP, and CLS - that Google uses as ranking signals. LCP (Largest Contentful Paint) measures loading speed, INP (Interaction to Next Paint) measures responsiveness, and CLS (Cumulative Layout Shift) measures visual stability. Poor scores can directly hurt your search rankings and user experience.
JSON-LD structured data gives search engines explicit context about your content, enabling rich results like star ratings, FAQs, breadcrumbs, and product cards. Pages with rich results typically see higher click-through rates. PageChecks can generate valid JSON-LD schemas and validate existing markup against Google's requirements.
Run your URL through the Canonical Checker to compare the declared tag against the page's final destination after redirects. It flags protocol mismatches (HTTP vs HTTPS), trailing slash drift, cross-domain conflicts, and cases where the canonical target itself is noindexed or redirected.
Use the Hreflang Generator to build reciprocal alternate link tags for each locale. Add your language-region codes and URLs, set an x-default fallback, and copy the output into your head template. The Hreflang Validator can then verify the full cluster works across live pages.
Yes, every tool on PageChecks is 100% free with no signup and no paywall. There are no premium tiers or hidden upsells - the full suite is available to everyone.
Yes - every SEO audit generates a unique shareable link you can send to anyone. Recipients can view the full results without signing up. This is useful for agencies sharing reports with clients, or developers sharing findings with stakeholders before a deploy.
From the Blog
Writing on SEO and AI search visibility.
Common Technical SEO Issues That Kill Rankings
Some technical SEO issues are annoying. Others quietly suppress rankings across entire sections. This guide covers the patterns that do the most damage and how to spot them early.
Read more 4 May 2026Do You Need llms.txt?
llms.txt can be useful, but it is not a shortcut past weak content or blocked crawlers. This guide explains when it helps and when it is just extra surface area.
Read more 4 May 2026GPTBot vs ChatGPT-User vs ClaudeBot: What Each Bot Actually Does
Teams often make one robots.txt change and assume it covers every AI system. It does not. This guide explains the difference between GPTBot, ChatGPT-User, ClaudeBot, and related bot policies.
Read more